Emily Davis is a video content creator, content strategist and the Head of the Chris Gulli Vlog, the video content division of the Chris Gulli Group. With a background in digital video production and YouTube growth strategy, Emily has spent years helping brands and founders tell their stories on camera in ways that build genuine audiences — not just view counts.

Emily believes the best content marketing is content that feels real. Her work on the Chris Gulli Vlog is centred on authentic, behind-the-scenes storytelling that gives business owners an honest look at what it actually takes to build and grow a business in the digital age.

On this blog, Emily writes about content creation, YouTube strategy, personal branding through video, building an audience from zero and the practical tools and systems behind running a consistent content operation.