Jane Smith is a B2B lead generation specialist and the Head of Chris Gulli Outreach, the AI-powered outreach and Go-To-Market agency within the Chris Gulli Group. Jane has built her career at the intersection of sales strategy and modern outreach technology — specialising in cold email, social prospecting and the systems that turn an empty pipeline into a predictable stream of qualified appointments.

Before joining Chris Gulli Outreach, Jane spent years running outreach operations for SaaS companies and professional service firms across the UK and USA, developing a deep understanding of what separates outreach that gets replies from outreach that gets ignored.

On this blog, Jane writes about B2B lead generation, cold outreach strategy, pipeline building, appointment setting and the AI tools that are changing the game for sales teams and agency owners.