
Head of Online Merchant Growth
Laura Green is a community builder, online business growth strategist and the Head of Online Merchant Growth (OMG), the community division of the Chris Gulli Group. Laura has spent her career at the intersection of community and commerce — helping entrepreneurs find their people, build genuine connections, and turn an engaged community into a real competitive advantage.
Laura leads OMG, one of the most engaged online communities for entrepreneurs, marketers and online business owners in the UK — a space built on the belief that the fastest way to grow your business is to surround yourself with people who are figuring it out alongside you.
On this blog, Laura writes about community building, community-led growth, online business strategy, how to monetise an audience, and the lessons learned from managing and scaling an active online community from the ground up.
