Emily Carter is an events professional and the Head of Chris Gulli Events, the event management division of the Chris Gulli Group. With a background in corporate event production, experiential marketing and delegate acquisition, Emily has spent her career designing and delivering events that do more than fill a room — they build communities, generate leads and create moments people talk about long after the day itself.

What makes Emily’s approach distinctive is her insistence that event success should be measurable. Every event she produces is built around clear outcomes — from the attendee acquisition strategy through to the post-event PR and content amplification that keeps the momentum going after the doors close.

On this blog, Emily writes about event marketing, community events strategy, corporate event planning, how to fill your events with the right people, and the business case for investing in live experiences in a digital-first world.